Friday, July 8, 2011

Why Your Company Name Looks Ideal on Custom Hand Sanitizer Bottles

Custom hand sanitizer bottles have become part of the hand sanitizer craze. Valentine's Day finds messages written across sanitizer bottles with the words, "I love you," or "Won't you be my valentine?" There are many sayings that leave its recipient breathless. Companies, however, emblazon their messages and company names to sanitizer bottles. The company name indicates that the company desires publicity, the company cares about cleanliness, and the company will invest to attract customers.

First, your company name looks ideal on custom hand sanitizer bottles because it provides publicity. When your company publishes its name on a sanitizer bottle, those who use the sanitizer will see the name on the bottle and may even be intrigued by the company name. If your company provides a website, hand washers are likely to see the company URL, and will look it up on the World Wide Web later.

Next, your company name looks ideal on custom hand sanitizer bottles because it shows concern for cleanliness. Think about it: hand sanitizers represent cleanliness, the killing of germs and bacteria, the need to protect from sickness and disease. Sanitizers kill germs and bacteria and prevent sickness. If a company attaches its name to a sanitizer bottle, what is the company saying? The company is saying that it cares about preventing germs and bacteria and promoting health. You may find this unbelievable, but this is the case for food corporations, whose sole goal is to convince potential customers that their food exists in a clean environment. If a company attaches its name to a bottle with dirt and grime in the bottom, it will likely detract from its own promotion and lead to its own undoing. "You are what you look like" is a useful expression when it comes to company advertisement.

Lastly, your company name looks ideal on custom hand sanitizer bottles because it shows that your company is willing to invest financially in order to attract customers. Customers know that companies desire to make money; that is common knowledge, indeed. What consumers rarely see is a company that cares about their customer base and is willing to sacrifice themselves for the good of the consumer. When a company decides to spend money, mass amounts of it, on advertising, promotion, and yes, even hand sanitizer bottles, it says to the consumer, "You matter. You are what will make our company a successful business." If there is one powerful strategy that gets consumers involved in your business, it is to make consumers feel as if they are the driving force of your company's success. If you make them feel as though they are vital to your work, they will invest in it without question. Lowe's "Let's build something together" attracts customers to invest in its supplies every day.

Your name looks ideal on custom hand sanitizer bottles because it sends powerful messages about you, your company, and the steps you are willing to make to attract customers to your business. The next time you make your budget, be sure to add "sanitizer bottles" to your list of budget expenses.

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